Hungry Little Minds is the new Department for Education campaign that encourages parents and carers to adopt positive activities and behaviours to boost children’s communication, language and literacy development.
The three-year campaign, which launched with social media and online adverts in July, aims to help parents understand that they have a massive impact on their child’s learning. Reading, playing and chatting with young children are simple things they can do to help them develop, even when they are too young to say much back. Organisations are encouraged to support the campaign, share content on social media and link to the campaign website from their sites, making it easier for parents to get the latest advice.
Parents can access tips and activities from www.hungrylittleminds.campaign.gov.uk and also search for activities in their area using a new postcode finder service.